A review of diet industry ads reveals that they are almost exclusively pitched at fast weight loss, as opposed to effective weight loss. Would you like to achieve both on the same diet?
You and I may have a different definitions for effective weight loss. I want to share mine. I think that a weight loss plan is effective, when it enables you to lose weight and not regain the weight later on. It has to help you to achieve the look that you want, and keep it.
Research into weight loss that is effective, has revealed that a fast weight loss diet usually results in the weight being re-gained after the diet. In fact, the US government recommends that you should aim to lose just 1 or 2 pounds per week.
However, you will find that most diets promise a weight loss of 5 - 10 pounds a week. You can lose this amount of weight in a week on these diets. But if you regain the weight afterwards, have you achieved effective weight loss?
Why Do People Want To Lose Weight?
You will find that there are 2 main reasons:
1. They want to improve how they look
2. They want to restore health
The weight loss industry plays to the first reason. You wont see a lot of diet advertising that plays to your health. It is pitched at your appearance - do such and such a diet and you will look good and feel good about yourself.
If your weight loss motivation comes from a desire to look better, chances are that it is prompted by what you see when you look at yourself in a mirror. A mirror will show you any unwanted fat on your body. You wont be able to tell how much you weigh by looking at a mirror; your scales to tell you how much you weigh.
What Should You Focus On?
You need to focus your attention on losing fat; not on how much your scales say that you weigh. When you lose fat, you will lose weight. However, when you lose weight, you dont necessarily lose fat.
Fat loss doesnt occur by doing a diet. There is only one way to lose fat, and that is by exercise. It is exercise that brings about effective weight loss.
You can lose weight on a diet and your scales will confirm this. However, if you diet without exercising, the loss will be from loss of water in your body and loss of muscle mass. This is what happens on a fast weight loss diet. The reason you will put the weight back on after the diet, is that your body will replenish its water level.
There may be instant gratification from a fast weight loss diet, but have you actually achieved effective weight loss?
Jay collaborates closely with a well known physiologist and nutritionist, who has helped thousands of patients, in his private practice, to lose weight. Jay has created an A-Z Roadmap that walks you through all you need to know about weight loss programs that are effective. You can get free access to it, for a limited time, by going to his fat loss answers website.